Trust you are doing well,
Currently we are looking for Business Marketing Manager – Alliances for Bangalore Location. Please find the JD below:
Client: Wipro
Work Location: Bangalore
Joining Time: Immediate (Max 2 weeks of time)
Work Experience: 2-3 years
Education : MBA- Preferably a male candidate as he might need to travel.
Job Type: Direct contract with Wipro
Work Location: Bangalore
Joining Time: Immediate (Max 2 weeks of time)
Work Experience: 2-3 years
Education : MBA- Preferably a male candidate as he might need to travel.
Job Type: Direct contract with Wipro
Position: Business Marketing Manager – Alliances
Role and responsibility :
1. Positioning and branding : Defining and building the value proposition for the alliance partner
2. Analyst Relations: Managing key influencer relations across major analyst firms, ensuring positive movement on analyst surveys and interactions
3. Customer relationship management: Managing key customer connects, ensuring support to Account based marketing activities, Building a sustain CRM campaign, with customer testimonials and case studies
4. Marketing strategy: Involvement in the business planning and market segmentation which involves customer targeting and tracking, projecting technology trends, competition analysis.
5. Sales Enablement: Creating content and managing positioning in website, creating sales kits including case studies, whitepapers, presentations etc.
6. Integrated Lead generation: using various communication media (webinars, websites, Newsletters, event participation, analyst meets, public relations etc.) This will involve lead qualification, content development and management, helping organize/front-end participation in international events among other things. Meeting lead generation and content generation targets
7. BTL Activities: Participation in events, conceptualization, demos, content, driving traffic booth, customer meetings and post event analysis
8. Thought Leadership Driving thought leadership activities eg. Contribution to academic newsletter, case studies in books, speaking opportunities.
9. Marketing Communications :both external and internal
10. Achieving measurable goals for each objective
2. Analyst Relations: Managing key influencer relations across major analyst firms, ensuring positive movement on analyst surveys and interactions
3. Customer relationship management: Managing key customer connects, ensuring support to Account based marketing activities, Building a sustain CRM campaign, with customer testimonials and case studies
4. Marketing strategy: Involvement in the business planning and market segmentation which involves customer targeting and tracking, projecting technology trends, competition analysis.
5. Sales Enablement: Creating content and managing positioning in website, creating sales kits including case studies, whitepapers, presentations etc.
6. Integrated Lead generation: using various communication media (webinars, websites, Newsletters, event participation, analyst meets, public relations etc.) This will involve lead qualification, content development and management, helping organize/front-end participation in international events among other things. Meeting lead generation and content generation targets
7. BTL Activities: Participation in events, conceptualization, demos, content, driving traffic booth, customer meetings and post event analysis
8. Thought Leadership Driving thought leadership activities eg. Contribution to academic newsletter, case studies in books, speaking opportunities.
9. Marketing Communications :both external and internal
10. Achieving measurable goals for each objective
Candidate characteristics
1. Self starter and highly motivated
2. Out of the box thinker
3. Ability to stretch
4. Ability to engage with Senior Management effectively
1. Self starter and highly motivated
2. Out of the box thinker
3. Ability to stretch
4. Ability to engage with Senior Management effectively
Following Details given below or call in if you need further details
1. Current Company (Permanent/Contract) :
2. Total Experience :
3. Relevant Experience :
4. Current CTC :
5. Expected CTC :
6. Notice Period :
7. Current location:
1. Current Company (Permanent/Contract) :
2. Total Experience :
3. Relevant Experience :
4. Current CTC :
5. Expected CTC :
6. Notice Period :
7. Current location:
“Note :- Please do refer your friends and colleague for the same.
If you are interested kindly send me your updated cv to vidhya@nityo.com
Thanks & Regards,
Vidya B
Senior Recruitment Consultant | Nityo Infotech Services Pvt Ltd
USA | INDIA | EMEA | APAC
Phone No: +91-044-65152326
Mobile No: +91-08056239878
www.nityo.com
Vidya B
Senior Recruitment Consultant | Nityo Infotech Services Pvt Ltd
USA | INDIA | EMEA | APAC
Phone No: +91-044-65152326
Mobile No: +91-08056239878
www.nityo.com
Disclaimer:
The sender of this email is registered with naukri.com as Nityo Infotech Services Pvt. Ltd. (kapoorkarishma20@yahoo.com, 329/330, 3rd Floor, Laxmi Mall,, Laxmi Industrial Estate, New Link
Note: You can forward it to your friends/relatives, but somebody you know may need it.
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